Maplewood Software Testimonial

Challenge

In October of 2003, Maplewood Software successfully launched a new ASP software product called ScheduleRX, which helps schedule hospital staff quickly and efficiently, saving precious time and money within each hospital unit.

The company wanted to explore strategic licensing opportunities for each new software products they developed while retaining their overall consulting and custom development business model.

Solution

Springboard synchronized meetings with key local service providers such as Chris Hogstad, an attorney with Paine Hamblen, and Michelle Dickman, CEO of TriGeo to discuss corporate structure and software licensing issues and various financing scenarios.

Springboard service providers assisted in the revision of the company PowerPoint, creation of a board of advisors, and use of business fundamentals.

Results

Springboard service providers mentored Maplewood’s CEO, Nancy Janzen, and gave her ideas on how to improve the company’s sales model, pricing, and various business fundamentals.

Since January, 2004, Maplewood Software sold ScheduleRX into over 20 major medical facilities across 15 mid-west and western states.